Should you Remodel Before you Sell?

The truth is that it depends!
Many would-be sellers have thoughts about the risk reward ratio of any remodeling before selling. The risk is surely there. Will I get my investment of extra work and updates out when I sell? So because I'm going through this myself, I thought it would be a good time to talk about it.
I'm selling a rental property I own in a desirable suburb of Washington DC, but that market has slowed just like here. I have to say that it hurts to sell because I have a 2.25% interest rate on it, but the rental market has slowed as well so decision made - I'm selling! I had new white quartz counters installed in the kitchen and a remodel of the 1970's tile that was in the master bathroom. Along with some fixes that were needed along with general freshening up. There's a cost to doing this and at a distance, with renters still in there, it's a painful endeavor too. But I chose to do it when I looked at the comps.
Understand, the house isn't on the market yet and that's a risk too because we know the Fed has been raising interest rates to slow down the economy. Every rate hike has made it more difficult for buyers to purchase the home they want and some buyers have just decided not to buy at all - fewer buyers and fewer homes. However, there were two points that factored into my decision - the remodeling alone might get me only 5-6% more than I would have gotten if it were not remodeled (not that much), but the other cost was that un-remodeled homes sat on the market twice as long and back there, plus the market slows more in the winter due to occasional snow and inclement weather. I'm going for the remodeling punch that equates to great photos and I'll be having the house staged.
So what are some ideas that a seller should consider? The main things are the market, the economy, the comps, and the cost. NOT all remodeling makes sense. Here are some other things to consider.
1.) Homebuyers generally do not want to remodel after they purchase.
Cost is the main factor here. Most homebuyers have little money leftover after purchasing to sink more into a remodel so when they're looking to buy, they are looking for the best bang for their buck and if the home they are purchasing has outdated features, they'll be asking themselves if they can live with it and even if they are projects they can take on themselves. Costs are not just to pay for materials and a contractor, they can include costs to rent while major work is being done to a kitchen, costs for project over-runs, and costs for mistakes. Oh yes, not all remodeling turns out as expected.
Aside from the cost, most buyers typically can't visualize the result from remodeling so they tend toward buying the remodeling they like - already done.
2.) Sellers believe remodeling takes too much time.
For sellers who want to list the house and get 'er sold, the time it takes to find a contractor and get the work done can be a factor especially for different selling seasons and even now especially, the market. Case in point, a seller who finished a very large remodeling project he took on himself starting in December 2021 and finishing in March 2022 was bordering on the wrong time to sell. Had he started the project in March of 2022 and finished later that year, interest rates had started their climb and he might have ended up with less of a profit at the end of the summer so, TIMING is very important. However, with the right remodeling, selling time is reduced because the house appears more appealing to buyers. Experienced contracting teams can be efficient and quick in their turn-around.
3.) There's a risk that remodeling won't pay off.
No doubt about it, you have to be strategic about what you remodel. A primary focus area should be the kitchen because this is a very visible area of the house and it's a high usage area. The idea is to think of the biggest bang for the buck - can kitchen cabinets be painted - white? Can countertops be replaced? New hardware installed? It's probably not wise to spend the money to open walls or buy new cabinets. Sometimes, new hardware and fresh paint on the walls can be the Midas touch. Looking at comps can inform you of what buyers are looking for. Homes that sell quickly generally have what a buyer wants - they have the updates or they have a low price to compensate.
Other small upgrades can go a long way to really increase the value of your home. Replacing door handles, updating faucets and light fixtures, painting the walls, even a fresh coat of paint on the front door can be a great first impression. Flooring should be considered - replace old and worn carpet or opt for vinyl plank as many people prefer no carpet.
Some flippers focus just on bathrooms and kitchens. It's still a trade-off obviously. Doing strategic remodeling along with staging can usually get you a higher price than the cost. It's very important to consider the other factors too and that's where consulting an experienced agent can come in handy. I help people decide if remodeling makes sense. Sometimes it simply doesn't pencil out. We've also been in a changing market since March of last year with rate hikes putting pressure on all decision making whether it's buying, selling, or remodeling.
I'll be back with stats next week. I was traveling in the past 3 weeks. I ran the numbers today and the statistics are reflecting a bit of a normal seasonal slowdown with nothing significantly different about new listings and sales from last month.
Hope you have a nice weekend as we transition into cooler weather!
If you have any questions, feel free to reach out!
Jane









